ADS: Director of Sales, CCRC

Company: Lifespace Communities, Inc.
Location: Delray Beach
Posted on: May 20, 2023

Job Description:

Don''t just live life....love life!Who wants to go to a boring job? At Lifespace, we get paid to create memories for our residents! We are not limited by our job title. We are one team united by our passion for service with a dash of fun. No matter the stage in your career, this is your opportunity to be empowered to create your own lasting impression.Lifespace Communities would like to introduce the opportunity to become a Director of Sales, atAbbey Delray South1717 Homewood BlvdDelray Beach, FL 33445The Director of Sales will be responsible for the creation and implementation of successful sales and marketing plans to achieve census targets. The director of sales will work in close collaboration with the sales department in support of the sales and occupancy goals. A few other details about the role:Collaborate with the home office, develop and execute marketing and public relations plans for the entire continuing care retirement community (CCRC) to achieve optimal sales/occupancy goals and meet or exceed projections.Demonstrate an expertise and knowledge of current best practices in successful upscale retirement housing marketing techniques.Achieve individual sales and marketing goals and targets (call-outs, appointments, sales, closings, etc.), in addition to ensuring that goals of sales and marketing team are achieved.Collect and analyze data on inquiry and telemarketing activity, lead fulfillment, move-in commitments, apartment inventory and attrition.Demonstrate an expertise and knowledge of market analysis, competitive analysis and understanding of local market.Identify and nurture relationships with prospective residents and referral contacts within targeted market areas to increase awareness of amenities and services.Supervise, train, mentor, monitor and promote sales team activity to achieve performance goals.Generate weekly marketing reports utilizing REPS lead database software quantifying contacts, tours, presentations, deposits, and sales.Represent in professional manner the organization at public and community functions and foster a positive image of the community.Support the promotion and protection of the Lifespace Communities brand throughout all activities.Collaborate with advertising agency and vice president of sales and marketing regarding media, public relations, and advertising.Manage the departmental expense budget, ensuring expenses are in line with strategic tactics to drive ply with applicable federal, state and local laws, rules, and regulations; maintain knowledge of and follows all company policies and procedures.Obtain knowledge and demonstrate the principles of Living Lifespace , person directed care and successful aging philosophies and their inherent core values of commitment, respect, compassion, dedication, team work and quality.Team member will support, actively participate and act in accordance with the principles of the Living Lifespace service culture and be familiar with and fluent in the language and service pillars of Living Lifespace.And here''s what you need to apply:Bachelor''s degree, marketing or related field is highly preferredEight to ten years executive marketing/sales leader experienceExperience leading a team preferred.Ability to read, write and speak English sufficient to perform job duties and to interact and communicate with residents, vendors and team members.Must have successful strategic marketing experience in a continuing care retirement community (CCRC) environment.Defined experience in developing markets within retirement housing and lead the creation of marketing and sales strategies.Effective communicator who can speak well to individuals, or to groups, makes a good first impression, and is empathetic towards others.Exhibit and possess the drive and perseverance and be committed to going ''the extra mile'' to achieve sales and marketing goals.Thorough understanding of retirement housing and referral sources.Will possess a history of successful training of internal and external marketing team members.Proven history of achieving and exceeding census goals.High energy, strong goal orientation and a big picture perspective are also required in this role.This position requires high ethical standards and high standard of care and concern for current and future residents.Working knowledge of Microsoft Office applications and REPS lead tracking system preferred.Lifespace has enjoyed over 40 years of success and this is just the beginning. With new opportunities, continued growth, and the support from your Lifespace family get ready to ignite your life and experience Living ANIZATIONAL OVERVIEW:Lifespace Communities headquartered in West Des Moines, Iowa, is one of the nation''s largest senior living provider of non-profit retirement communities. The organization has annual revenue of over $340 million and employs over 3,800 team members. Lifespace Communities is an Equal Employment Opportunity Employer.Lifespace has remained true to its founding ideal: to help create exceptional, financially sound communities where people could enjoy a more rewarding and secure retirement. The organization is committed to excellence and innovation in creating communities that celebrate the lives of seniors. Lifespace serves over 5,100 residents.The Lifespace Communities are as follows:Abbey Delray - Delray Beach, FloridaAbbey Delray South - Delray Beach, FloridaBeacon Hill - Lombard, IllinoisClaridge Court - Prairie Village, KansasEdgemere - Dallas, TexasFriendship Village Of Bloomington - Bloomington, MinnesotaFriendship Village Of South Hills - Upper St. Claire, PennsylvaniaHarbour''s Edge - Delray Beach, FloridaNew Castle - Mequon, WisconsinOak Trace - Downers Grove, IllinoisQuerencia at Barton Creek - Austin, TexasThe Stayton - Fort Worth, TexasVillage On The Green - Longwood, FloridaThe Waterford - Juno Beach, Florida

Keywords: Lifespace Communities, Inc., Delray Beach , ADS: Director of Sales, CCRC, Executive , Delray Beach, Florida